Monday 23 November 2015

Benefits of Having Responsive Theme for your Magento Website


Consumers go everywhere and don't resist using smartphones for shopping. After all, everyone prioritize convenient way to shop. Even during traveling or holiday does not appeal visiting a nearby store to shop. Study shows, 75% mobile users shop online. In this multiple devices world, where shoppers first approach to their devices to find the products, deals, discounts, reviews, price comparison and bills payment, require a flexible and stable eCommerce platform.


eCommerce web masters have to anyhow fulfill their customer requirements. Magento Responsive Theme adds a dynamic feature to your website which means your website will be crafted to be displayed across all available devices like mobiles, tablet and desktop devices. You never wonder what sort of device shopper is using to view your website. Magento serves every business types perfectly with the availability of various themes and templates flexible with every devices.

Stats Showing Magento Responsive Template Importance:

Magento is a top eCommerce platform used widely. One in every four businesses use Magento Responsive Website Design.
  • In the last one year, top 1 million companies started using Magento increased by 1500.
  • Magento being searched maximum times in Google. It has experience growth since it’s launched in 2008, reaching 5 million+ downloads in 2014.
  • Magento statistics show maximum top business wants to migrate to this platform.
  • Downloaded more than 3 million times and used by 240,000+ e-commerce businesses.
  • 20% Google search is performed by mobile.
  • 25% internet users performed search on mobile in U.S.A.
  • 16% mobile users leave web page if loads slowly.

Advantage of Magento Responsive Theme

Here, we have covered some of the important features of Magento:
  1. Page Load Time: Online shoppers waits no more than 2 seconds on a web page. 73% users browse other website on not getting the web page load faster on their hand-held devices. Even human are impatient and easily gets diverted to other things while browsing website. Therefore, mobile websites required responsive web design with minimal data that loads faster. Magento websites developed for eCommerce platform loads faster than others, hence improving user's experience.
  2. Cost Effective: Web page conversion for various devices like desktop and mobile perhaps cost high. However, having Magento responsive website reduces cost, effort and time by having a single website displayed on multiple devices flawlessly. Being responsive, website layout is displayed properly in all devices. Even, when required modification, changes made on one website is reflected on all devices.
  3. Security Features: Magento 1.9.0.0 version is packed with security features to improve user's experience. Major improvements have been done on action URL's, random functions, file system, addressed cross-site scripting (XSS) vulnerability and other security issues enhancement were made on the Magento platform.
  4. SEO Visibility: Search Engine including Google prioritize the responsive website design while ranking the pages inspite of having different mobile theme. Building website using Magento Responsive Template is a good practice to offer streamlined user browsing experience and reducing the bounce rate. Such responsive website improves indexing and offers better online visibility.
  5. Scalability: Responsive designs are highly scalable that allows admin to add and remove features and functionality without touching the website layout or design.
  6. Improved Conversion: Easiness to shop online fascinate shoppers to buy online. Given them a choice to browse eCommerce websites by any devices maximize chances of brand visibility. Contrary, on facing poor loading pages or error, diverts them to other websites. Websites not featuring responsive pages loose potential customers. Having Magento Responsive Website easily opens your website with a quick load time, thereby improve its online visibility.
Using Magento Responsive Website design proves to be stable for the users who can browse and transact easily. Companies have been extended its usage to develop fully functional website that leads to maximum website conversion.

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